> For the complete documentation index, see [llms.txt](https://docs.unstoppable.ooo/unstoppable/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.unstoppable.ooo/unstoppable/tokenomics/token-distribution/public-token-sale.md).
# Public Token Sale
The UND fair launch token sale occurred on March 29th, 2023, and lasted for six days. During this sale, 20% of the total[ UND supply](/unstoppable/tokenomics/token-distribution.md) was made available to the community.
This event marked the first and only sale of UND tokens. Significantly, there were no pre-sales to insiders, VCs, advisors, or even team members and contributors, ensuring a level playing field and true community-focused distribution.
## The Fair Launch Design
The Unstoppable Fair Launch Token Sale was based on a Dutch auction model:
1. **Initial High Price**: The auction starts with a relatively high price to discourage immediate large purchases by bots and whales.
2. **Price Decreases Over Time**: With each block, the price of the token decreases, enabling investors to enter the auction at a valuation they find reasonable.
3. **Commitment Guarantee**: When an investor commits to a price, they are guaranteed that price or a lower one, depending on the auction's progression.
4. **Ending Conditions**: The auction concludes either when all tokens are sold, it reaches the predetermined floor price, or the set time limit expires.
5. **Uniform Final Price**: All participants pay the same final price, which is also the lowest price reached during the auction.
## Token Sale Results
| UND Sold | ETH Raised | Final UND Price | FDV |
|---|
| 20,000,000 UND | 2,068 ETH | $ 0.19 | $ 19,000,000 |
## Kickbacks and eUND Incentives
The Public Token Sale was incentivised with two bonus campaigns, in which users could either benefit from participating early on or referring new participants.
### eUND Incentives
A total of 1,500,000 [eUND ](/unstoppable/tokenomics/und-and-eund-tokens.md#eund-earned-unstoppable-ecosystem-token)has been distributed towards public sale participants making use of the early bird bonus.
### Referral Kickbacks
Users who referred new participants received a 5% kickback on the amounts these contributed to the public sale. In total 60 ETH of the sale proceeds have been redistributed as Kickbacks to active referrers.
{% hint style="info" %}
**Haven't claimed your tokens and bonuses yet?**
Claim Now: [https://tokensale.unstoppable.ooo ]()
{% endhint %}
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